Fast Track Digital Marketing Courses ⋆ Business Consort

Fast Track Courses

CIM Digital Diploma in Professional Marketing

Fast Track Courses for Busy Professionals

We offer Fast Track Digital Marketing Courses for busy professional s both face-to-face in London or Manchester or Online – Available Worldwide!


We offer a 3-Day Fast Track Course which offers the option to upgrade to study the CIM Digital Diploma in Professional Marketing (level 6 equivalent to undergraduate degree – requires completion of 3 x assignments) which is recognised worldwide as a professional and academic qualification.

 

 

Our 3-day Fast Track Digital Marketing course is ideal for all levels of experience as it is an extremely intensive and is also the perfect platform for those working in marketing looking to develop their digital skills.

See full course agenda and details about the fast track course;

Fast Track Manchester or Fast Track London or Online

What will the course cover?

The 3-Day course includes the Digital Marketing Essentials which covers the important fundamentals of digital marketing including mapping your online presence, proposition and processes then reviewing and mapping out your customer journey, creating your customer avatar etc. to provide a good foundation ready for the more advanced techniques and strategies on day 2 & day 3 covers the creative and video marketing techniques required to implement successful campaigns.

It is also a perfect platform into attaining the most in demand qualification by employers which is the CIM Diploma in Digital Marketing accredited by The Chartered Institute of Marketing (covers 80% of the syllabus and you continue the remaining 20% of your studies online) – Learn more…

Accreditation for CPD 

This course has been accredited for CPD  within the Chartered CPD Programme by the Chartered Institute of Marketing. You will receive a certificate after completing the course, which can be used as evidence for your CPD record card.

BEST PRICE GUARANTEE = 20% cheaper than all like-for-like course – worldwide!

 

 

Need help? Call our team 0800 334 5784 or read our delegate Reviews…

 “TELL ME AND I FORGET. TEACH ME AND I REMEMBER. INVOLVE ME AND I LEARN.” –BENJAMIN FRANKLIN

Upcoming Courses

Digital Creative & Video Marketing Workshop London

This workshop will provide you with the complete digital tool kit to create all things…

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Dynamic Digital Marketing // LIVE (London Book Launch)

1-Day Dynamic Digital Marketing // LIVE Event – Celebrating the launch of Dawn's NEW Book…

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Dynamic Digital Marketing // LIVE (Manchester Book Launch)

1-Day Dynamic Digital Marketing // LIVE Event – Celebrating the launch of Dawn's NEW Book…

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Day – 1- Foundation Digital Marketing Essentials 

You will learn;

  • 10.00am – Essential digital marketing: Proposition, Presence, Process, Customer Personas, journey, process of attracting and converting your audience.
  • 11.45am – BREAK (15 mins)
  • 12.00pm – DIGITAL – The  key channels and the underlying principles, approach to digital marketing from channel marketing to the higher goal not just features and benefits for the person but the business as a whole – productivity, performance and profit and digital marketing as a revenue generator not a business cost
  • 1.00pm – LUNCH (1-Hour)
  • 2.00pm – Social media marketing for business – 7 Steps to social media success
  • 3.15pm – BREAK (15 mins)
  • 3.30pm – Q & A / Summary
  • 4.00pm – CLOSE

Day – 2 – Advanced Digital Marketing 

You will learn;

  • 10.00am – Search Engine Optimisation (SEO), Pay Per Click (PPC), Social media Marketing and strategy
  • 11.45am – BREAK (15 mins)
  • 12.00pm – Email Marketing (Design effective email campaigns and templates)& Automation, GDPR – Legislation, regulation and codes of practice and governance, Sales lead generation funnels
  • 12.30pm – CRM’s & Social Selling, Affiliate Marketing, partnerships and influencers
  • 1.00pm – LUNCH ( 1-hour)
  • 2.00pm – Online PR & Advertising – Creating Ad campaigns
  • 2.30pm – Dynamic Digital Marketing: CASE STUDY, Strategy & Campaigns (competition for best idea) How to perform and record results of your digital marketing audit, re-purposing content to share the story and sell more through high impact campaigns that create a buzz and impact reaping results from your audience
  • 3.00pm – It also looks at Digital Metrics & Google Analytics- Acquisition, behaviour and conversion, taking data into information to provide insights and actions to improve  digital marketing –  How to record metrics aligned to your own business goals using our template (including competitor analysis) Using digital marketing campaign results to improve lead generation and conversion going forward
  • 3.15pm – BREAK (15 mins)
  • 3.30pm – Q & A / Summary
  • 4.00pm – CLOSE

Day – 3 – Digital Creative Workshop

You will learn;

  • 9.00am – Content Marketing and inbound marketing versus outbound
  • 10.30am – Design tactics for website conversion optimisation & heat mapping – What the perfect anatomy of a homepage looks like
  • 11.00am – Digital Marketing Tools for efficient & effective content marketing, How to create engaging content such as: video, photos, images, infographics, animated presentations yourself!!!! Designing high impact social media profiles and pages
  • 11.45am Create landing pages that convert to leads, Blogging & Writing search engine optimised content for the web, Writing blogs that drive traffic and interaction
  • 12.00pm – Psychology of colour, types of content to educate, entertain and invoke emotion
  • 1.00pm – LUNCH (1-Hour)
  • 2.00pm – Video & Viral Marketing
  • 3.15pm – BREAK (15 mins)
  • 3.30pm – Q & A / Summary (video of most expensive campaign ever £20 million)
  • 4.00pm – CLOSE

This fast track and extremely intensive course is the perfect platform to go onto attain the most in demand qualification by employers which is the CIM Digital Diploma in Professional Marketing accredited by The Chartered Institute of Marketing as it covers 80% of the diploma syllabus across the 3-days.