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Mi PA Case Study

Mi PA –  Providing tailor made virtual receptionist service to business

Emma Mills, Founder of Mi PA, enlisted the expertise of Business Consort to boost her team’s social media skills

Training/qualifications undertaken:

3-Day Ultimate Social Media Marketing

Organisation requirements/objectives:

We wanted to get up to speed with the best social media, techniques and best practice and develop our social media strategy to enhance engagement and network size for our own brand awareness but also as a managed service for clients.

MIPA and Business Consort Case Study

Challenges faced prior to training:

Developing professional social media graphics in-house to react to dynamic needs of our clients social media communications. Growing our network and post, YouTube channel and blog engagement.

Training outcome/results:

The training has given us the ability to create an array of social media creative such as blog content, infographics videos, animations, graphics, images and banners.

Are there any areas of marketing you still feel your business could improve upon?

Social Media changes almost daily so keeping up to speed with consumer behaviour is vital so we use Business Consort's free digital expert club to keep on top of latest tips, techniques and trends to aid our social media marketing.

 

Dawn McGruer FRSA

Business Consort - Digital & Social Media Academy was established in 2005 by me, Dawn McGruer FRSA - I have over 15 years experience as a digital marketing practioner, consultant and as a trainer. I have also just been invited to become a Fellow of the RSA – The Royal Society for the encouragement of Arts, Manufactures & Commerce founded in 1754. This invite comes as recognition of my expertise in the field of social media marketing and her work to raise awareness of the advantages of social media to business owners. We are one of the world leading training organisations and are accredited by The Chartered Institute of Marketing. With over 2 million subscribers we provide Social Media and Digital Marketing Training Courses including the CAM Diploma in Digital Marketing.

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