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Ultimate Guide to Growing & Converting Your Audience Event


1 Day | London | Manchester


Copy of Copy of PPP Event

This 1-Day Masterclass from 10am-4pm is focused on how to grow your audience by constantly reaching and attracting new prospects, partners and potential customers.

You will learn strategies to grow your audience by constantly reaching and attracting new prospects, partners and potential customers. This workshop will cover how to grow your social media connections and followers and recognise revenue from the social networking contacts through proactive lead generation strategies.

MANCHESTER - Thurs 17th Sept @ Manchester Art Gallery

LONDON - Thurs 24th Sept @ One Alfred Place Fitzrovia

Early Bird £47 + VAT (Ends 31st July – Normally £97 + VAT) or FREE for Consort Club Members - Enjoy x4 VIP events each year and monthly online masterclasses – Learn More


You will learn strategies to get more from your social media efforts from daily actions, engagement and growth to turning your social network into paying customers.

  • Email Growth, Nurture & Conversion
  • How to Automate & Accelerate Success
  • How to Create Big Hit Launches & challenges
  • Growing Your Social Media Followers, Connections
  • Build a Social Media Community using Groups
  • Making the Most of LinkedIn, Facebook, Twitter, Instagram and YouTube
  • Referral, Reward and Retention Marketing
  • Make New Brand Partnerships
  • Sell Out Events & Become Fully Booked
  • Become a Networking Ninja
  • Leverage Adjacent Markets
  • Competitive Advantage to Stand Out From The Crowd
  • Content Strategy that Converts
  • PR Positioning, Promotion and Publishing
  • Work with Influencers
  • Cash the Trends, Harness the Tools and Implement the Tips – Daily Audience Growth Tactics
  • Let Your Customers Help You Grow & Scale
  • Know Your Audience & Their Needs
  • Stay Active and Engage with Consistency
  • Build Trust by Leveraging User-Generated Content
  • Invest in Paid Ads on Social Media
  • Provide Customer Service on Social Media
  • Build Relationships & Rapport to Strengthen Brand Awareness & Loyalty
  • Sell More using Social Selling Strategies
  • Follow the 80/20 rule
  • Only share the best content
  • Leverage social influencers
  • Running contests & promotions

turn your social network into paying customers

Reach and Attract New Connections and Followers each Day and Establish your Brand & Business as Digital Influencer

This course is for you if you...

Want to reach & attract more of your target audience

Want to build a valuable community to grow your business

want to us social media to generate new clients

Accelerate your career & boost your business


Don't take our word for it, here are just three clients who have gained huge benefit from joining BUSINESS CONSORT ACADEMY

Book your place now



Call our team 0800 334 5784 or...


All Courses run from 10am-4pm with a 1-Hour lunch break from 1-2pm

Learn how to reach, engage and grow your audience and turn those connections into paying clients

  • 9.15am - Registration & Refreshments + Networking
  • 10.00am - Tips, Tools and Techniques to attract your ideal client, grow and monetise your audience + Daily actions to keep consistent and frequent posting + Sell More using Social Selling Strategies including building deeper connections to establish relationships and ultimately trust and great brand awareness, customer service & loyalty 
  • 10.15am - Identifying your audience and social contacts needs & Interacting for engagement and building activity as a meaningful member in your network
  • 10.30am - PR, Positioning, Promotion and Publishing to be seen as a key Influencer in your industry + 80/20 rule + Only share the best content & Leverage social influencers
  • 11.15am - BREAK (15 mins)
  • 11.30am - Generating leads from your social networks and connecting at a deeper level to nurture and convert them into paying customers
  • 1.00-2.00pm - LUNCH (1-Hour)
  • 2.00pm - Build a tribe of your biggest fans who become your referral network, Online Networking & Partnerships + Running contests & promotions
  • 2.45pm - Stand out from the crowd and use killer content and Ads that convert
  • 3.15pm - BREAK (15 mins)
  • 3.30pm - Q & A & Summary
  • 4.00pm - Event Closes


Our price guarantee means we promise we are 20% cheaper than any like-for-like accredited course + discounts are available for multi- delegate and courses or charity bookings.

Buying options



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Business Consort Training Venue

CitizenM Tower of London Hotel
40 Trinity Square,

Located right on top of Tower Hill Underground Station and close to the Tower of London and Tower bridge. Our vibrant and plush training rooms are situated on the 7th Floor of CitizenM with absolutely amazing views of the Tower of London. Great rates are available at this hotel if you are looking for a base whilst attending the course.

Nearest Tube / Station: Tower Gateway & Fenchurch 2 mins or Aldgate Tube 5 mins



Dawn McGruer is an award-winning speaker, best-selling author, trainer, practitioner and consultant, who has become a key influencer in the world of digital marketing.

Dawn is the author of Amazon best-seller ‘Dynamic Digital Marketing’ (published by Wiley) & ranked #1 globally by LinkedIn for Digital Marketing.

She was named Best Female Speaker at the Professional Speaker Awards & her Dynamic Digital Marketing Model named Solution Framework of the Year.  

Dawn is founder of Business Consort - Digital & Social Media Academy, which has enjoyed 15 years of success. Her insights are in high demand & her expertise and experience has been rewarded with lifetime Fellowships with the Royal Society and CIM.

And above all else…Dawn walks the digital marketing walk! She’s built an enviable 5-million-strong subscriber base from scratch, proving her credentials to lead YOU to digital marketing success.


Best Female Speaker - As featured in


Book your place now


just some of the lovely people we work with

Frequently Asked Questions

Learn all the essentials needed to run a digital marketing plan covering all aspects of internet marketing - As soon as you sign-up you can get started straight away.

YES – We cover the essentials of online marketing looking at the key channels and opportunties to use these for online marketing for your business or brand

YES - We are all about actvities as a postive learning experience requires fun, interaction and enagaging activities! Our courses are about learning and networking through empowering our clients with motivating and inspiring case studies and ideas.

YES - All of our coures are accredited as we are a Chartered Institute of Marketing Study Centre so every attendee receives a certificate upon attendance.


Emma Mallinson, Global Marketing Product & Solutions Manager, Shell

“The training has given us the ability to lead discussions with our global digital teams within the organisation to request the appropriate support to get channels up and running.
It’s also given us the know-how on building digital such skills into our communications strategy and reaching the right people”.

Darius Ward, Entrepreneur 

“Dawn combined the what and how of Digital Marketing in perfect symphony.
As a result of her guidance and class training, I’ve become a Certified Digital Professional and secured my first 6-figure contract with a major Swiss company”

Fiona Challis - Speaker, Author, Channel Enablement & Sales Expert

“Dawn is truly outstanding to work with!
Not only was Dawn a dynamic speaker with excellent presentation skills, she has extensive knowledge and is a true expert in digital marketing and how drive new lead generation and build lasting relationships with your prospects online.”

Look no further!

All courses are available to be delivered to your team, at your premises.

Save 40% on delegate fees too (from £199 + VAT per delegate!)

Attendee Reviews

Book your place now


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So…anything else you need to know, to get started?

Just fire away with your questions.

Our team are always here to help on 0800 334 5784!

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