The Digital Marketing Ultimate Course – EARLY BIRD OFFER when you enrol now!
This course includes our extremely popular Digital Marketing Essentials Course which is perfect for thos newer to digital marketing as this foundation module contains 3-hours of bite-size video lectures to quickly upskill you in each of the digital channels such as Social Media, SEO & Search Marketing, Email Marketing, Blogging & Content Marketing, Online Advertising and more… + The Online Fast Track Course covering every area of digital marketing required in business today!
Certification & Accreditation for CPD hours
This course has been accredited for CPD hours within the Chartered CPD Programme by the Chartered Institute of Marketing. You will receive a certificate after completing the course, which can be used as evidence for your CPD record card.
Includes certificate, all course materials and unlimited post course support.
This practical course is not just strategy it’s packed full of ideas, tools and resources that will act as the framework to your life cycle marketing plan.
You need no technical knowledge as we provide easy to use digital tools and resources for email, social, web and internet marketing and advertising.
Unlimited After-Course Support
We offer full support during the course as well as unlimited after-course support to keep you up to date with the best digital tips, trends and techniques
What will you learn?
Who should attend?
Following this training course you will a better understanding of:
- Essential digital marketing tools, the key channels and the underlying principles
- How to put together a digital marketing plan / strategy
- How to set objectives for your online marketing activity
- Integrated search marketing strategies
- How to run effective email marketing campaigns
- Social Media marketing for business
- Online display advertising networks and banner formats
- Blogging & Online PR
- Mobile apps, mobile websites
- Basic Analytics: monitoring your digital marketing success & setting KPI’s
Course Trainer – Dawn McGruer MCIM FRSA MIoD has 20 years digital experience and as a practitioner she is at the forefront of digital trends, insights, strategies and the best channels and tools so her focus is always towards maximising the best return on investment for your business.
ONLY £399 + VAT (normally £849)
A great all round course covering all aspects of digital and social media marketing for business today – online courses fully supported with interactive learning sessions and your very own virtual marketing consultant. Our study buddy group offers the opportunity to network with like minded professionals as well as gaining guidance on running effective digital campaigns.
Online 3-Hour Digital Marketing Essentials Modules + 8 x Online Fast Track Modules – The course covers all aspects of digital marketing required in business today;
- SEARCH – Demystifying the dark art of SEO (Search Engine Optimisation) including writing for the web & blogging
- SOCIAL – Social Media Marketing – 7 Steps to Social Media Success: Facebook, Twitter, LinkedIn, Instagram, YouTube, Google
- SEND – Email Marketing Magic (Cover Sales Funnels, GDPR, Lead Generation + MailChimp Tips)
- SUBSTANCE – Content Marketing: Creating Content that Converts such as graphics, social posts, infographics, video, animations etc.
- SELL – Social Selling (Our Director & Trainer for this course is ranked #1 GLOBALLY by LinkedIn!)
- SPONSOR – Creating Killer Ad Campaigns (Road Map for Creating Online Ads) + Online Advertising – Google AdWords, Social Media Advertising, PPC and more…
- STRATEGY – Dynamic Digital Strategy (Auditing & Planning)
- SCORE -Digital Metrics & Analytics (Google Analytics) – Turn Marketing into a Revenue Generator (campaign measurement)
Team Training Options & Licences – We can licence team members to study the Online Fast Track in Bundles of x 10 licenses which vastly reduces the fee (SAVE£109 per person) £25 + VAT per person per month for 12-months or £65 a month for 10 licences including the CIM diploma upgrade. Just get in touch and we can arrange an invoice – Contact Us
Online Digital Marketing Boot Camp for Business which includes 8 Modules (+ BONUS Overview & Case Study videos)
Course level – Ideal for busy professionals who need bite size learning and mentoring. Suitable for all levels as we focus on every aspect of tips, trends, techniques and tools to empower today’s digital marketer.
As we train on average 3500 students a year the biggest request we have is to actually go on-site and help implement what they have learned so we listened and developed this training, coaching mentoring programme so we can be your very own virtual digital marketing agency.
All courses & mentoring are accredited under the Chartered Institute of Marketing CPD Programme – receive a certificate upon completion – The Perfect way to become a CIM Chartered Marketer or maintain your membership.
Your Trainer & Mentor: Multi-Award-WinningDigital Marketing Speaker, Author, Consultant, Founder & Head Trainer Dawn McGruer MCIM FRSA MIoD at Business Consort
She is also the Director of Business Consort which was established in 2005 and has developed it into one of the world leading training organisations which is accredited by The Chartered Institute of Marketing. With over 5 million subscribers Dawn has become a key influencer in this area and provides Social Media and Digital Marketing Training Courses including the CIM Diploma in Digital Marketing.
She has trained 1000’s or organisations including some of the world’s largest Global brands across most industries.
Dawn has also just been invited to become a Fellow of the RSA – The Royal Society for the encouragement of Arts, Manufactures & Commerce founded in 1754. This invite comes as recognition of her expertise in the field of social media marketing and her work to raise awareness of the advantages of social media to business owners.
Simply register and you will get your next steps emailed to you with details of your induction how to get started and how to access your online learning portal
SPECIAL OFFER: £399 + VAT (normally £849 + VAT)
Client Testimonial: Emma Mallinson – Shell Petroleum Ltd
“The training has given us the ability to lead discussions with our global digital teams within the organisation to request the appropriate support to get channels up and running.
It’s also given us the know-how on building digital such skills into our communications strategy and reaching the right people.”
Global Marketing Product & Solutions Manager
- 3-Hour Online Digital Marketing Essentials Course
- 8 x Online Fast Track Modules (+ BONUS Overview & Case Study videos)
- Access Online Learning Library 24/7: state-of-the-art Online Learning Portal
- Interactive discussions, practical exercises and quizzes
- FREE BONUS 2 minute Tips videos
- Access Secret Facebook Group
- Weekly LIVE Q & A Mentoring in our Private Facebook Group with Dawn your Trainer & Consultant
- Coaching Sessions through the Facebook Group to assist in developing your strategy for your role and guidance on how to achieve your specific business goals
- Weekly Next Steps Emails
- Supporting Downloadable Course Guides
- High-Definition Video Style Lectures
- Watch Video Lectures on Mobile Devices – Anywhere & Anytime!
- 1-Hour Bite Size Lessons
- Study Buddy Group with other online learners
- Flexible Learning at your own pace
- Certificate Upon Completion
- Internationally Recognised Accreditation
- Accredited under The Chartered Institute of Marketing CPD Programme
- Built-in Digital Marketing Skills Audit Tool allowing every student to easily identify knowledge gaps.
- Unlimited Course Support
- Direct contact with course tutor & coach
- Accountability check-ins with your coach
- Hall of fame: Your success showcased to our entire community
- Gain Up-To-Date Industry Knowledge
- PLUS free tools, templates, checklists, resources, articles & guides
WATCH THE DEMO: See what our Online Learning Portal looks like inside
SPECIAL OFFER: £349 + VAT (normally £749)
After years of working with clients providing digital marketing consultancy and developing digital skills through our courses and qualifications it became really apparent that it is all very well devising or teaching a tried and tested strategy and then handing it over for our clients to implement, manage and measure but in reality it is actually these 3 crucial stages that require the most support.
So we developed a ROADMAP – Our Solution Framework is called it our Digital Marketing Mandate Model and won an award this year – It’s our trademarked ultimate digital marketing solution – If you imagine you are asked to bake a cake – and you were just given the list of ingredients you would need the actual recipe to guide you through each step and produce an amazing cake.
We discovered that there are actually 8 key areas of Digital Marketing so therefore we developed the actions behind each area – Tried and tested – proven strategies that as practitioners we can guarantee work and not only use for our own business but every day for clients.
Please Note: If you are upgrading to study the CIM Digital Diploma in Professional Marketing (Level 6 worldwide recognised equivalent to degree) – Here is the Brochure and also you will be required to join the CIM £50 and then once ready to submit your assignments that need t be completed you will need to pay the CIM to mark your work which is a further £180 per assignment (there are 3 to complete) and you have 1 year (12 months) to complete the Diploma which you start after you complete the 8-week fast track course. Only 20% of the diploma syllabus remains so there is a short amount of online learning to be completed before starting assignments and we support you through the process with weekly tutor clinics and then you receive 1:1 feedback on your draft assignment prior to submission too.